Thursday, 29 September 2011

Salty Aire by DS Quilt Collection - Sneak Peak!

I know a lot of you have been curious to know what Salty Aire collection looks like, well wait no longer!

Below is the complete collection available very late October in Australia and early November in New Zealand & Singapore.


Wednesday, 28 September 2011

A flash of Yellow

A flash of Yellow always adds that touch of knowing & purposeful style!

No matter what guise yellow is used in, it reflects a bold bright and inspirational
personality whether it be interiors or as part of your wardrobe! Be daring and mix it up.

Stars in Yellow confidently lead the way. 
1. Yellow Door via 2. Yellow Wall via 3. Cushion via 4. Flowers via

Tuesday, 27 September 2011

Mellow Yellow with a touch of blue!

It’s amazing how some things can inspire you to no end, last week we had a meeting with a very inspirational creative director who is an unbelievable talent in this country! He presented an awesome look at the color yellow which has prompted us to have YELLOW WEEK!  We have become passionate about yellow, and all it it encompass' Follow our journey down the yellow brick road! Some of our summer fabrics in store!

From Left to Right
1. Vintage Poplin $12.99 AU
2. Montreaux Drill - Lemons $10.99 AU
3. Zig Zag Knit $15.95 AU
4. Plain Drill $7.99 AU

Monday, 26 September 2011

This weeks inspiration - Yellow!

This weeks inspiration is all things yellow with today's focus on yellow with greys and linens - YUM!

Via One Flew Over

Sunny Quilting Range $12.95mt

Via Purl Soho

Friday, 23 September 2011

Cute Christmas Fabrics

Another taste of our current Christmas range which has just hit stores.

We've used the double border design from the "Gingerbread" range, which is ideal for tablecloths to form the skirt panel of the dress. We think it's a perfect little Christmas day dress and our little model is pretty cute too!

Monday, 19 September 2011

Wednesday, 14 September 2011


Back in the office for a couple of days now after a brilliant trip to find the latest fabrics – (think you will all be very excited of what is coming in for Winter), the girls in the office have frequently said that it was lovely and quiet without me!! What’s does that mean when they say it on the hour every hour? As I said to them – “Suck it up – I am back so deal with it!

Centre image;
 One of the most important items in fashion now and in the future is FAUX FUR. Not just for Apparel, but also for Home Decor, Craft and Soft Furnishings. We have got some of the most amazing furs in every shade, color and fur type available now and coming in the near future! Today the faux fur is so realistic  with many of the same features and benefits as its real cousin, but much more humane!

Not only do we have fur by the meter, but we have our new range of FUR FAT ¼ just about to hit the store. Pre-cut and ideal for fashion trimming or that latest craft project, just grab and go – simple as that!


Tuesday, 13 September 2011

SEW Creative Apron Giveaway!

To celebrate our return to the office, we're having another giveaway!  (apologies for the long delay between posts)
We have 5 SEW Creative aprons to giveaway! - as seen on the cover our the current Get Creative Quarterly magazine.

To be in the running, simply follow us publicly & leave a comment on this post letting us know. If you already follow us, please mention that in your comment.
Giveaway closes 20th September 10am, Melbourne time.
One comment per reader only please. Winners will be drawn at random and announced next week.  Giveaway open to Australian, New Zealand and Singaporean residents only.

*Giveaway Closed*
Congratualtions Sue, Sharon & Megan! We'll email you directly to organise postage.

Friday, 2 September 2011


WOW, the last week has passed too quickly!
Exciting news - we're in New York preparing for next Winter. We were lucky enough to avoid hurricane Irene (just) but upon arrival we both got knocked down with the flu.
We have been exploring the shops, analysing the latest winter trends and visiting our favourite New York based suppliers and getting some great new ideas to develop. We think you will be delighted with what we have found.

Here's a snap shot of some of our favourite stores in New York...

Purl Soho a very cool Quilting & Yarn shop that just oozes inspiration on all levels. Get in early as it gets busy all day as no one leaves! Really helpful staff with the latest and best quilting and yarn products.

Mood Fabrics made famous from Project Runaway, this is a fabric haven for designers and home sewers alike. 3 floors of unbelievable apparel & home furnishing fabric choices. These guys don’t just have 1 colour of beige cashmere coating- they have 20 colour variations. This is our mecca - we spent 4 hours in store just checking out the new variations, colours and latest trends. It was lights camera action as they we also filming season 9 of the US project runway whilst we were there! Very cool store!

Anthropologie by far our most favourite store because it simply attacks all your senses! The eclectic mix of clothing, homewares, footwear, artwork, books all thrown together with style, taste an element of DIY. They are one of the most creative retailers when it comes to display. Powerful visual displays used from everyday objects recycled - worth a visit just to marvel at the creative genius behind it all!

J. Crew is not everyone’s cup of tea and not cheap, but they really are hitting the mark with colour, design, fabrication and trending. Visually they are way more progressive than any other chain retailer, taking fashion risks and its working for them - they look great!